Marketing value metrics : a new metrics model to measure marketing effectiveness

Benzer Materyaller

• Marketing value metrics: a new metrics model to measure marketing effectiveness
  Yazar:: Mcdonald, Malcolm
  Baskı/Yayın Bilgisi: (2014)
• Marketing Accountability:A new metrics model to measure marketing effectiveness
  Baskı/Yayın Bilgisi: (2009)
• Marketing metrics: 50+ metrics every executive should master
  Yazar:: Farris, Paul W.
  Baskı/Yayın Bilgisi: (2006)
• Marketing Metrics
  Yazar:: Bendle, Neil T
  Baskı/Yayın Bilgisi: (2011)
• Marketing Metrics: 50+ metrics every executive should Master
  Yazar:: Farris, Paul W, et.al
  Baskı/Yayın Bilgisi: (2006)