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Advertising and promotion : an integrated marketing communications perspective
| Autor principal: | |
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| Formato: | Printed Book |
| Publicado: |
Tata-McGraw-Hill publishing company, New Delhi
2013
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| Edición: | 9 edition |
| Materias: |
University of Kerala
| Número de Clasificación: |
M2:32 Q1 |
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| Copia | Estatus de actividad no disponible |