APA Edition Citation

Dawar, N. (2013). Tilt: Shifting your strategy from products to customers.

Chicago Edition Citation

Dawar, Niraj. Tilt: Shifting Your Strategy from Products to Customers. Harvard business review press, 2013.

MLA Edition Citation

Dawar, Niraj. Tilt: Shifting Your Strategy from Products to Customers. 2013.

Warning: These citations may not always be 100% accurate.