एपीए उद्धरण

Pillai, R. S. N. B. (2000). Modern marketing: Principles and practices (2 edition.).

शिकागो स्टाइल उद्धरण

Pillai, R S N; Bagavathi. Modern Marketing: Principles and Practices. 2 edition. S Chand & Co., New Delhi, 2000.

एमएलए उद्धरण

Pillai, R S N; Bagavathi. Modern Marketing: Principles and Practices. 2 edition. 2000.