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Advertising and promotion : an integrated marketing communications perspective

Sonraí Bibleagrafaíochta
Príomhúdar: Belch, George E ; Belch, Michael A
Formáid: Printed Book
Foilsithe: Tata-McGraw-Hill publishing company, New Delhi 2007
Eagrán:6 edition
Ábhair:

University of Kerala

Sonraí sealbhúcháin ó University of Kerala
Gairmuimhir: O13k Q1(R)
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