Moore, G. A. (2002). Crossing the chasm: Marketing and selling disruptive products to mainstream customers.
Chicago Edition CitationMoore, Geoffrey A. Crossing the Chasm: Marketing and Selling Disruptive Products to Mainstream Customers. Harper Collins Publishers, 2002.
MLA Edition CitationMoore, Geoffrey A. Crossing the Chasm: Marketing and Selling Disruptive Products to Mainstream Customers. 2002.
Warning: These citations may not always be 100% accurate.