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Integrated advertising, promotion, and marketing communications

Bibliographische Detailangaben
1. Verfasser: Clow, Kenneth E; Baack, Donald
Format: Printed Book
Veröffentlicht: Prentice-Hall of India Pvt. Ltd., New Delhi 2012
Ausgabe:4 edition
Schlagworte:
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300 |a 478 p 
490
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650 |a Advertising 
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