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Advertising and promotion : an integrated marketing communications perspective

Sonraí Bibleagrafaíochta
Príomhúdar: Belch, George E ; Belch, Michael A; Purani, Keyoor
Formáid: Printed Book
Foilsithe: Tata-McGraw-Hill publishing company, New Delhi 2010
Eagrán:7 edition
Ábhair:

University of Kerala

Sonraí sealbhúcháin ó University of Kerala
Gairmuimhir: X:513-8 Q01
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