APA Edition Citation

Sasikumar, K. C. Brand management practices: Issues and trends.

Chicago Edition Citation

Sasikumar, K; Chandrasekar. Brand Management Practices: Issues and Trends. Himalaya Pub House: Mumbai.

MLA Edition Citation

Sasikumar, K; Chandrasekar. Brand Management Practices: Issues and Trends.

Warning: These citations may not always be 100% accurate.