APA Edition Citation

Shanmugasundram, S. (2010). Customer relationship management: : modern trends and perspectives.

Chicago Edition Citation

Shanmugasundram, S. Customer Relationship Management: : Modern Trends and Perspectives. PHI learning Private Ltd, 2010.

MLA Edition Citation

Shanmugasundram, S. Customer Relationship Management: : Modern Trends and Perspectives. 2010.

Warning: These citations may not always be 100% accurate.