Managing marketing strategies for sustainable competitive advantage

समान संसाधन

• Gaining and sustaining competitive advantage
  द्वारा: Barney, Jay B
  प्रकाशित: (2009)
• Srategic managment and competitive advantage
  द्वारा: Barney,B; Hesterly,S
  प्रकाशित: (2010)
• Competitive advantage : creating and sustaining superior performance
  द्वारा: Porter, Michael E
  प्रकाशित: (1985)
• Management strategy: Achieving sustained competitive advantage /
  द्वारा: Marcus,, Alfred A.
  प्रकाशित: (2006)
• Strategic supply management : creating the next source of competitive advantage
  द्वारा: Trent, Robert J
  प्रकाशित: (2007)