The Hidden wealth of customers : realizing the untapped value of your most important asset

Antzeko izenburuak

• Hidden wealth of customers:realizing the unstapped value of your most important asset
  nork: Lee, Bill
  Argitaratua: (2012)
• Connecting with your customers
  nork: Harvard Business Review
  Argitaratua: (2006)
• Connecting with your customers
  nork: Morris, Steve; Willcocks, Graham
  Argitaratua: (1996)
• Superior customer value: strategies for winning and retaining customers
  nork: Weinstein, Art
  Argitaratua: (2012)
• Customer retention: An integrated process for keeping your best customers
  nork: Lowenstein, Michael W
  Argitaratua: (1997)