APA Edition Citation

Lee, B. (2012). The Hidden wealth of customers: Realizing the untapped value of your most important asset.

Chicago Edition Citation

Lee, Bill. The Hidden Wealth of Customers: Realizing the Untapped Value of Your Most Important Asset. Harvard business review press, 2012.

MLA Edition Citation

Lee, Bill. The Hidden Wealth of Customers: Realizing the Untapped Value of Your Most Important Asset. 2012.

Warning: These citations may not always be 100% accurate.