Pillai, R. S. N. B. K. (2010). Marketing management.
Chicago Edition CitationPillai, R S N; Bagavathi; Kala. Marketing Management. S Chand & Co., New Delhi, 2010.
Cita MLAPillai, R S N; Bagavathi; Kala. Marketing Management. 2010.
Atenció: Aquestes cites poden no estar 100% correctes.