APA Edition Citation

Zeithaml, V. A. B. (2011). Services Marketing: Integrating customer focus accross the firm (5 edition.).

Chicago Edition Citation

Zeithaml, Valarie A; Bitner. Services Marketing: Integrating Customer Focus Accross the Firm. 5 edition. Tata Mc Graw Hill: New Delhi, 2011.

MLA Edition Citation

Zeithaml, Valarie A; Bitner. Services Marketing: Integrating Customer Focus Accross the Firm. 5 edition. 2011.

Warning: These citations may not always be 100% accurate.