APA Edition Citation

Donovan, R. H. (2010). Priciples and practice of social marketing: An international perspective.

Chicago Edition Citation

Donovan, Rob; Henley. Priciples and Practice of Social Marketing: An International Perspective. Cambridge University Press, Cambridge, 2010.

MLA Edition Citation

Donovan, Rob; Henley. Priciples and Practice of Social Marketing: An International Perspective. 2010.