APA Edition Citation

Sheth, J. N. A. (2012). Legends in Marketing: Philip Kotler : Vol. 4 Improving the role and practice of marketing.

Chicago Edition Citation

Sheth, Jagdish N; Ambler. Legends in Marketing: Philip Kotler : Vol. 4 Improving the Role and Practice of Marketing. Sage Publications, 2012.

MLA Edition Citation

Sheth, Jagdish N; Ambler. Legends in Marketing: Philip Kotler : Vol. 4 Improving the Role and Practice of Marketing. 2012.

Warning: These citations may not always be 100% accurate.