Legends in Marketing : Philip Kotler : Vol. 3 Creating and managing the product mix

Detalles Bibliográficos
Autor Principal: Sheth, Jagdish N; Sankar, Venkatesh
Formato: Printed Book
Publicado: Sage Publications 2012
Subjects:
Marketing management
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082 |a R 658.8 SHE.3 
100 |a Sheth, Jagdish N; Sankar, Venkatesh 
245 |a Legends in Marketing : Philip Kotler : Vol. 3 Creating and managing the product mix  |c Sheth, Jagdish N; Sankar, Venkatesh 
250
260 |a Sage Publications  |c 2012 
300 |a 128 p 
490
500
590 |a Modern Book Centre  |b MBC-1012/12 Dtd 28/09/20120/10/2012 
650 |a Marketing management 
942 |c BK 
999 |c 144200  |d 144200 
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