Cita APA

Sheth, J. K. (2011). Wiley international encyclopaedia of marketing: Vol.2 Marketing Resesarch.

Chicago Edition Citation

Sheth, Jagadish Kamakura. Wiley International Encyclopaedia of Marketing: Vol.2 Marketing Resesarch. John Wiley and Sons, 2011.

Cita MLA

Sheth, Jagadish Kamakura. Wiley International Encyclopaedia of Marketing: Vol.2 Marketing Resesarch. 2011.