Johansson, F. (2006). The Medici effect: What elephants and epidemics can teach us about innovation.
Chicago Edition CitationJohansson, Frans. The Medici Effect: What Elephants and Epidemics Can Teach Us About Innovation. Harvard Business School Press, 2006.
MLA Edition CitationJohansson, Frans. The Medici Effect: What Elephants and Epidemics Can Teach Us About Innovation. 2006.
Warning: These citations may not always be 100% accurate.