APA Edition Citation

Kumar, V. R. J. (2009). Customer relationship management: A databased approach.

Chicago Edition Citation

Kumar, V; Reinartz,Werner J. Customer Relationship Management: A Databased Approach. Wiley India: New Delhi, 2009.

MLA Edition Citation

Kumar, V; Reinartz,Werner J. Customer Relationship Management: A Databased Approach. 2009.

Warning: These citations may not always be 100% accurate.