Roman, K. M. (2008). How to advertise: What works, what doesn't - any why (3 edition.).
Παραπομπή Chicago StyleRoman, Kenneth; Maas. How to Advertise: What Works, What Doesn't - Any Why. 3 edition. Kogan Page Pub: London, 2008.
Παραπομπή MLARoman, Kenneth; Maas. How to Advertise: What Works, What Doesn't - Any Why. 3 edition. 2008.
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