Bruce, M. B. (2002). Design in business: Strategic innovation through design.
Chicago Edition CitationBruce, Margaret; Bessant. Design in Business: Strategic Innovation Through Design. Prentice Hall: Harlow, 2002.
Cita MLABruce, Margaret; Bessant. Design in Business: Strategic Innovation Through Design. 2002.
Atenció: Aquestes cites poden no estar 100% correctes.