Kapoor, J. (2009). 24 brand mantras: Finding a place in the minds and hearts of consumers (2 edition.).
Chicago Stili AlıntıKapoor, Jagdeep. 24 Brand Mantras: Finding a Place in the Minds and Hearts of Consumers. 2 edition. Response Books, 2009.
MLA AlıntıKapoor, Jagdeep. 24 Brand Mantras: Finding a Place in the Minds and Hearts of Consumers. 2 edition. 2009.
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