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Marketing Research: An applied orientation
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| Format: | Printed Book |
| Published: |
Prentice-Hall of India Pvt. Ltd., New Delhi
2007
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| Edition: | 5 edition |
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| Item Description: | Acc nos : 08800-8955 IMK VARKALA (UGC XI PLAN 2008-2009) |
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| Physical Description: | 811 p |
| ISBN: | 8120330447 |