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|c 225
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|a 658.8342 PET
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| 100 |
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|a Peter, Paul; Olson, Jerry C
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| 245 |
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|a Consumer behaviour and marketing strategy
|c Peter, Paul; Olson, Jerry C
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| 250 |
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|a 7 edition
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| 260 |
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|a Tata McGraw Hill: New York
|c 2005
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| 300 |
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|a 579 p
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|a Acc nos : 08800-8955 IMK VARKALA (UGC XI PLAN 2008-2009)
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|a Modern Book Centre
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|a Consumer behaviour
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