APA Edition Citation

Batra, R. M. (2008). Advertising management (5 edition.).

Chicago Edition Citation

Batra, Rajeev; Myers. Advertising Management. 5 edition. Prentice-Hall of India, New Delhi, 2008.

MLA Edition Citation

Batra, Rajeev; Myers. Advertising Management. 5 edition. 2008.

Warning: These citations may not always be 100% accurate.