Kapferer, J. (2009). The New strategic brand management creating and sustaining brand equity long term.
Dyfyniad Arddull ChicagoKapferer, Jean-Noel. The New Strategic Brand Management Creating and Sustaining Brand Equity Long Term. Kogan Page Inda Pvt Ltd: New Delhi, 2009.
Dyfyniad MLAKapferer, Jean-Noel. The New Strategic Brand Management Creating and Sustaining Brand Equity Long Term. 2009.
Rhybudd: Mae'n bosib nad yw'r dyfyniadau hyn bob amser yn 100% cywir.