Ramesh Kumar, S. (2008). Conceptual isssues in consumer behaviour: The Indian context.
Chicago Edition CitationRamesh Kumar, S. Conceptual Isssues in Consumer Behaviour: The Indian Context. Pearson Education, 2008.
MLA Edition CitationRamesh Kumar, S. Conceptual Isssues in Consumer Behaviour: The Indian Context. 2008.
Warning: These citations may not always be 100% accurate.