Cita APA

Peter, J. P. O. '. C. (2008). Consumer behaviour & marketing strategy (8 edition.).

Chicago Edition Citation

Peter, J Paul; Olson 'Jerry C. Consumer Behaviour & Marketing Strategy. 8 edition. Mc Graw hill, 2008.

Cita MLA

Peter, J Paul; Olson 'Jerry C. Consumer Behaviour & Marketing Strategy. 8 edition. 2008.