Raju, M. S. (2008). Consumer Behavior: Concepts, applications and cases.
Chicago Edition CitationRaju, M S. Consumer Behavior: Concepts, Applications and Cases. Vikas Publishing House Pvt. Ltd., New Delhi, 2008.
MLA Edition CitationRaju, M S. Consumer Behavior: Concepts, Applications and Cases. 2008.
Warning: These citations may not always be 100% accurate.