Mukherjee, K. (2007). Customer relationship manangement: A strategic approach to marketing.
Chicago Edition CitationMukherjee, Kaushik. Customer Relationship Manangement: A Strategic Approach to Marketing. Prentice-Hall of India Pvt. Ltd., New Delhi, 2007.
MLA Edition CitationMukherjee, Kaushik. Customer Relationship Manangement: A Strategic Approach to Marketing. 2007.
Warning: These citations may not always be 100% accurate.