APA Edition Citation

Kassarjian, H. H. R. (1991). Perspectives in Consumer Behavior.

Chicago Edition Citation

Kassarjian, Harold H; Robertson. Perspectives in Consumer Behavior. Prentice-Hall Inc., Eaglewood Cliff, New Jersy, 1991.

MLA Edition Citation

Kassarjian, Harold H; Robertson. Perspectives in Consumer Behavior. 1991.

Warning: These citations may not always be 100% accurate.