Encyclopaedia of strategic management, Vol.05: Marketing communications

Míreanna Comhchosúla

• Encyclopaedia of strategic marketing management, Vol.05: The psychology of relationship selling
  le: Owens, ORV
  Foilsithe: (2005)
• Handbook of strategic marketing communications: New ways to build and integrate communications
  le: Smith, Paul, et al
  Foilsithe: (2003)
• Strategic marketing management
  le: Wilson,Richard M.S,et.al
  Foilsithe: (2013)
• Encyclopaedia of strategic marketing management, Vol.10: Cross-cultural marketing
  le: Herbig, Paul A
  Foilsithe: (2005)
• Encyclopaedia of strategic management, Vol.01: Marketing planning and evaluation
  le: Lancaster, Geoff; Massingham, Lester
  Foilsithe: (2002)