Market-driven management: How to define, develop, and deliver customer value

Eitemau Tebyg

• Market driven strategy: Process for creating value
  gan: Day,George S
  Cyhoeddwyd: (1999)
• Business market management: Understanding, creating, and delivering value
  gan: Anderson, James C; Narus, James A
  Cyhoeddwyd: (2004)
• Business market management: understanding, creating and delivering value
  gan: Anderson, James C; Author, et al.
  Cyhoeddwyd: (1999)
• Marketing strategy: A customer-driven approach
  gan: Schnaars, Steven P
  Cyhoeddwyd: (1991)
• Market driven strategy processes for creating value
  gan: Day, George S.
  Cyhoeddwyd: (1990)