APA Alıntı

Kapferer, J. N. (2004). Strategic brand management: Creating and sustaining brand equity long term.

Chicago Stili Alıntı

Kapferer, Jean- Noel. Strategic Brand Management: Creating and Sustaining Brand Equity Long Term. Kogan Page Inda Pvt Ltd: New Delhi, 2004.

MLA Alıntı

Kapferer, Jean- Noel. Strategic Brand Management: Creating and Sustaining Brand Equity Long Term. 2004.