Marketing as strategy: Understanding the CEO`s agenda for driving growth and innovation

Eitemau Tebyg

• Marketing as strategy : understanding the CEO's agenda for driving growth and innovation
  gan: Kumar, Nirmalya
  Cyhoeddwyd: (2004)
• Marketing as strategy
  gan: Kumar, Nirmalya
  Cyhoeddwyd: (2000)
• Marketing strategy
  gan: Mishra, Anil; Mishra, Amit
  Cyhoeddwyd: (2010)
• Marketing strategy
  gan: Ferrell, O C, et al
  Cyhoeddwyd: (2003)
• Marketing strategy
  gan: Ferrell, O C, et al
  Cyhoeddwyd: (2003)