Cheverton, P. (2004). Key account management: A complete action kit of tools and techniques for achieving profitable key supplier status (3 edition.).
Chicago Edition CitationCheverton, Peter. Key Account Management: A Complete Action Kit of Tools and Techniques for Achieving Profitable Key Supplier Status. 3 edition. Kogan Page Pub: London, 2004.
MLA Edition CitationCheverton, Peter. Key Account Management: A Complete Action Kit of Tools and Techniques for Achieving Profitable Key Supplier Status. 3 edition. 2004.
Warning: These citations may not always be 100% accurate.