Cheverton, P. (2004). Key account management: A complete action kit of tools and techniques for achieving profitable key supplier status (3 edition.).
Citación estilo ChicagoCheverton, Peter. Key Account Management: A Complete Action Kit of Tools and Techniques for Achieving Profitable Key Supplier Status. 3 edition. Kogan Page Pub: London, 2004.
Cita MLACheverton, Peter. Key Account Management: A Complete Action Kit of Tools and Techniques for Achieving Profitable Key Supplier Status. 3 edition. 2004.
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