APA Edition Citation

Anderson, J. C. N. (2004). Business market management: Understanding, creating, and delivering value.

Chicago Edition Citation

Anderson, James C; Narus. Business Market Management: Understanding, Creating, and Delivering Value. Pearson Education (Singapore) Pte. Ltd., Delhi, 2004.

MLA Edition Citation

Anderson, James C; Narus. Business Market Management: Understanding, Creating, and Delivering Value. 2004.

Warning: These citations may not always be 100% accurate.