APA Edition Citation

Smith, P. (2003). Handbook of strategic marketing communications: New ways to build and integrate communications.

Chicago Edition Citation

Smith, Paul. Handbook of Strategic Marketing Communications: New Ways to Build and Integrate Communications. Crest Publishing House, New Delhi, 2003.

MLA Edition Citation

Smith, Paul. Handbook of Strategic Marketing Communications: New Ways to Build and Integrate Communications. 2003.

Warning: These citations may not always be 100% accurate.