APA Edition Citation

Loudon, D. L. B. (1993). Consumer behaviour: Concepts and applications (4 edition.).

Chicago Edition Citation

Loudon, David L; Bitta. Consumer Behaviour: Concepts and Applications. 4 edition. McGraw-Hill Book Co. Inc., New York, 1993.

MLA Edition Citation

Loudon, David L; Bitta. Consumer Behaviour: Concepts and Applications. 4 edition. 1993.

Warning: These citations may not always be 100% accurate.