Zeithaml, V. A. B. (2003). Services Marketing: Integrating customer focus accross the firm (3 edition.).
Chicago Stili AlıntıZeithaml, Valarie A; Bitner. Services Marketing: Integrating Customer Focus Accross the Firm. 3 edition. Tata Mc Graw Hill: New Delhi, 2003.
MLA AlıntıZeithaml, Valarie A; Bitner. Services Marketing: Integrating Customer Focus Accross the Firm. 3 edition. 2003.
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