Mc Donald, M. (2000). Marketing plans: How to prepare them, how to use them (4 edition.).
Chicago Edition CitationMc Donald, Malcolm. Marketing Plans: How to Prepare Them, How to Use Them. 4 edition. Viva Books Pvt Ltd.: New Delhi, 2000.
MLA Edition CitationMc Donald, Malcolm. Marketing Plans: How to Prepare Them, How to Use Them. 4 edition. 2000.
Warning: These citations may not always be 100% accurate.