APA Edition Citation

McDonald, M. W. (2001). e - marketing: Improving marketing effectiveness in a digital world.

Chicago Edition Citation

McDonald, Malcolm; Wilson. E - Marketing: Improving Marketing Effectiveness in a Digital World. Pearson Education: London, 2001.

MLA Edition Citation

McDonald, Malcolm; Wilson. E - Marketing: Improving Marketing Effectiveness in a Digital World. 2001.

Warning: These citations may not always be 100% accurate.