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Basic marketing: A managerial approach

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Sonraí Bibleagrafaíochta
Príomhúdar:	McCarthy, E Jerome
Formáid:	Printed Book
Foilsithe:	Richard D. Irwin, INC: Illinois 1981
Eagrán:	7 edition
Ábhair:	Marketing management

Míreanna Comhchosúla

Basic marketing: A managerial approach
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Marketing: A managerial introduction
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Foilsithe: (1993)

Marketing: A managerial introduction
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