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Strategic management: Building and sustaining competitive advantage

Manylion Llyfryddiaeth
Prif Awdur:	Pitts, Robert A; Lei, David
Fformat:	Printed Book
Cyhoeddwyd:	South-Western College Publishing:Singapore 2001
Pynciau:	Strategic management

Eitemau Tebyg

Strategic management building and sustaining competitive advantage /
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Strategic marketing: a guide for developing sustainable competitive advantage /
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Strategic operations management :The new competitive advantage
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Gaining and sustaining competative advantage /
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