APA Edition Citation

Wheelwright, S. C. C. (1995). Leading product development: A senior manager's guide to creating and shaping the enterprise.

Chicago Edition Citation

Wheelwright, Steven C; Clark. Leading Product Development: A Senior Manager's Guide to Creating and Shaping the Enterprise. Free Press: Newyork, 1995.

MLA Edition Citation

Wheelwright, Steven C; Clark. Leading Product Development: A Senior Manager's Guide to Creating and Shaping the Enterprise. 1995.