Παραπομπή APA

Khurana, R. R. (1995). Strategic marketing management: Concepts and cases : an Indian context.

Παραπομπή Chicago Style

Khurana, Rakesh; Ravichandran. Strategic Marketing Management: Concepts and Cases : An Indian Context. Global Business Press: Delhi, 1995.

Παραπομπή MLA

Khurana, Rakesh; Ravichandran. Strategic Marketing Management: Concepts and Cases : An Indian Context. 1995.