Kinner, T. C. B. (1990). Principles of Marketing (3 edition.).
Chicago Edition CitationKinner, Thomas C; Bernard. Principles of Marketing. 3 edition. Scoot, Foresman Little Brown, 1990.
MLA Edition CitationKinner, Thomas C; Bernard. Principles of Marketing. 3 edition. 1990.
Warning: These citations may not always be 100% accurate.