Kinnear, T. T. (1991). Marketing research: An applied approach (4 edition.).
Chicago Edition CitationKinnear, Thomas; Taylor. Marketing Research: An Applied Approach. 4 edition. Mc Graw Hill: New York, 1991.
MLA Edition CitationKinnear, Thomas; Taylor. Marketing Research: An Applied Approach. 4 edition. 1991.
Warning: These citations may not always be 100% accurate.